Social media has become one of the easiest and most profitable use of advertising available. Businesses caught on pretty early to all the free marketing opportunities that become available once your business is on social media like Facebook, Instagram, or Twitter. Instagram is one of the absolute easiest social media marketing resources out there. All you have to do to seem active and engage more followers is post pictures every day. Sure, there’s more to it than that, but we’re going to cover everything else you can do to make sure your Instagram account is getting the followers it deserves.
A huge way to build your Instagram account is by posting relatable and funny content to your Instagram account regularly. This will get people liking your posts, sharing your page or content, and building your followers. The funnier or relatable stuff you post, the more frequently people will check back for something new to check out.
On Facebook, you can schedule posts to appear later than you’re making them, but on Instagram this isn’t possible. Make a schedule so you can definitively plan for posting regularly. Make sure you post regularly, but don't post just for the sake of it, Instagram users don't care for content that's not relevant to them. If you have more content, it only looks better that your company posts frequently as well as on a regular schedule. This will let your followers know that you are an active admin and keep them frequently checking back on your page for the latest update.
Engagement is probably the key item that will take your Instagram from having a lot of followers to be successful and thriving. If you respond to comments regularly and within a suitable time-frame, your followers will feel like you care about them personally and will be more likely to stick around. If you’re commenting on others’ posts regularly, you’re getting your name out there to hundreds of Instagram users with each comment. Staying active on social media really makes a difference in the success of your social media marketing campaign.
More and more businesses are turning to social media as a free source of advertising and an easy way to get their name out there. Instagram plays a pivotal role in this and growing your Instagram page can mean great stuff for your business and your profit. By remaining active on Instagram, engaging your followers, and posting content they’ll care about and enjoy, you can grow your business to a much larger magnitude.